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Pet Tales ~ All about the animal world of Orange County

Cash poor but crafty? Invent the next best pet toy for Petsmart

October 23rd, 2009, 1:08 pm · 1 Comment · posted by Samantha Gowen, Pet Tales editor

appetsmartIf you’re looking for someone to buy your pet product invention, Petsmart might be interested.

The pet retailer is on the hunt for new ideas from consumers with a passion for pet stuff.

If a product concept is chosen, the person who submitted the idea will receive a $2,500 advance on royalties, a percentage of sales for up to 20 years and an opportunity to have his or her product on Petsmart shelves.

What’s the catch? You have to cough up $25 to submit an idea. The search ends Nov. 30.

Some areas to consider include innovations in toys, travel and stay-at-home crates, gates and pens, collars and leashes, beds, grooming tools, waste management, and upscale automatic water feeders. Products may be geared toward dogs, cats, birds, fish, reptiles and small animals.

The Phoenix-based store has tapped Edison Nation of Charlotte, N.C., to help screen concepts for a broad range of pet products.

Pet owners and inventors alike, who think they have a unique concept for a pet product, can pitch their ideas to Edison Nation through its “Live Product Search.”

This is the second time Petsmart has teamed up with Edison Nation. The two companies worked together earlier this year to launch a search for interactive pet toys.

Mary Dickson, Edison Nation spokeswoman, said 58 top concepts were presented to Petsmart a few months ago. She said the retailer is still deliberating which, if any, will be chosen.

In general, Dickson said Live Product Searches solicit several hundreds to several thousands of submissions.

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Posted in: DealsPet businessPetSmartPetsToysTraveltraining
 
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